Sema Magazine, Tanzania’s Magazine for Children

An interactive children’s magazine that generates revenue to run the National Child Helpline. We provide you with an opportunity to support a social cause while marketing your products/services.


Watoto Fun Fair

Watoto Fun Fair started in 2016 with record number of 700+ children from all over Dar es salaam. They had fun, played outdoor sports, competed indoors – and won awards. Yes, from medals to school stationeries, a plus-plus! Then, KFC provided them cool lunch – what a day that was!


A quick feedback from last year, children want it more competitive, lots of participants, loads of entries! Adults want to get more involved in the play! Perhaps an after event dinners for adults? And our response is Yes! So, in 2017’s Watoto FunFair, we want more children participating. In fact, we want double last years’. We would also, upon request avail various roles to interested adults in children’s activities including outdoor sports (football, basketball, etc.), indoor games, face painting, public speaking competitions, singing & dancing competition, talents and so much more!